Folding Carton, reshaping agility by leveraging technology into the fold.

Bauhaus meaning the Free-Spirited German Minimalism. The idea is inspired from The Bauhaus Movement, arguably the single most influential modernist art school of the 20th century. The art style favoured linear and geometrical forms, avoiding floral or curvilinear shapes, propagating a simple rooted philosophy that there is no need for additional ornamenting and making things more and more ‘beautiful’. They are just fine as they are. The “primary” geometric shapes (circle, triangle and square) and their relationship with the primary colours (blue, red and yellow) are being reinterpreted in textiles, furniture design and a host of other disciplines. Taking a cue from the same, the Bauhaus style is being realigned on the boxes with clean geometric forms and balanced visual compositions, giving it an edge above others, besides marking it as distinctly German. Marriage of the same with Art Deco patterns is what makes this option unique. This design addresses the industry of cosmetics, beauty at large.

Germany has dance forms which are reflective of quirky outfits complete with high ribbons and bows. Renowned for some of the best Bavarian dance routines like Zweifacher and Schuhplattler, the design language on the boxes exemplifies merriment, joy and a blissful co-existence with elements of various industries. As dance discovers its own terms of expression, the box design also narrates a similar sentiment in look and appeal, weaving in a heart warming story of exuberance and a palette of varied emotions. The design in this option addresses the industry of pharmaceuticals.